At long last the final presentation is now complete. I am feeling really pleased with the work we have produced, it is strategically thought through and creative. I think altogether it looks like a well branded set of campaigns and ones which could actually work. It would be interesting to show these concepts to the company for their feedback, but from previous experience, they are very hard to get hold of.
I definitely have completed what I set out to do in this project: I focused on my creative thinking and copywriting skills and backed them all up with a strong strategic idea. I just hope that on Wednesday everyone else likes it too and of course that it gets us a good grade.
Here is the FINAL presentation:
